“They’re the go-to trousers, those that may be worn whenever,” says Vanessa Durigon, co-founder of the Shapemoda trousers model, which she created alongside along with her sister Annaoliva.
“You might be shopping for a pair of trousers that attire your physique form. You get monetary savings in the long term as a result of shopping for higher high quality trousers means they last more than the cheaper alternate options.”
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The Durigon sisters based their model on the ethos that, “Consolation and being well-dressed ought to all the time go hand in hand. One mustn’t exclude the opposite.”
Purchase as soon as and purchase proper is their recommendation. We’re all feeling that financial pinch, one thing that makes us actually cautious about what we’re spending. And when we have to purchase a brand new pair of trousers, most of us have began to set a transparent aim of selecting high quality as an alternative of amount.
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“We’re two Italian sisters, we do actually imagine in high quality cuts,” says Durigon. “A lot in order that we based mostly our complete enterprise thought on clothes made with high quality material and cuts that costume for the 5 main feminine physique shapes.”
The suitable pair of trousers that attire your particular physique form can increase your confidence ranges, give the look that finest enhances your form, and in the long term prevent some huge cash over shopping for the badly fitted garments that you find yourself being sad with and never carrying.
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Vanessa and Annaoliva Durigon, the Italian sisters who based Shapemoda
“My sister Annaoliva and I got here up with a style thought – making clothes for the physique form and never only for dimension and elegance. The error most excessive road outlets make is that they imagine that one type in varied sizes fits all.
“This isn’t the case. Dimension and form are two completely various things. What determines an excellent look isn’t about dimension and all the time about form and balancing that form,” says Durigon.
“Annaoliva and I made a decision to finish the tyranny of standardised garments sizes which might be, fairly actually, not match for function. So what most of us find yourself doing is to purchase plenty of various things that actually don’t match us correctly however find yourself staying in our wardrobes for a very long time.”
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Dressing to your physique form is the most effective resolution for each your confidence and your pockets. After conducting road surveys in Eire the Durigon sisters discovered that 42 per cent of ladies have an hourglass physique form, with hips and shoulders of an identical width and a visual waist.
The second most common form is the apple-shaped lady, with a spherical waistline, slim legs and a small backside. The third most common type is pear-shaped, ladies with an outlined waist and wider hips. Then candle-shaped ladies have shoulders, waist and hips of the identical dimension. And final, the fifth physique sort is a strawberry-shaped lady, with bigger shoulders, athletic physique and well-defined legs.
“We then designed trousers that contour the physique, making a degree of customisation that intensify the optimistic facets of every form.”
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Shapemoda’s bestselling trousers are the slim legs, which price €115. A straight leg trouser type (€149) is a brand new addition, after taking over board buyer suggestions and requests for one more possibility with pockets.
The trousers are of top quality, designed by the sisters in Eire, with material sourced in Milan and manufacturing in Treviso. “The textile is a jersey made with elastane and Lycra,” provides Annaoliva Durigon, “so while trying dressy, additionally they really feel tremendous comfortable and drape superbly. We all know good material. These can wash at 40 levels and there’s no ironing or tumble drying required. You’ll be able to put on them two or 3 times every week and throw them within the wash, they usually don’t lose their form or their color for years.
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“Our clients are likely to go down a dimension. That’s as a result of we’ve taken away material inches from the place they aren’t wanted and redrawn the usual sample to go well with every form in query. Hip dimension, backside dimension and leg dimension all should be factored in.”
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She says clients are extraordinarily proud of the match as soon as they fight a trouser reduce particularly for his or her physique form. “The result’s merely extraordinary.”
Shapemoda trousers are available in a wide range of colors: basic blue, taupe and inexperienced. “Not solely does every garment match effectively, however these wardrobe staples are an excellent cash saving resolution in the long run, providing sharp dressing with form-fitting however snug put on appropriate for each event. Annaoliva provides that Shapemoda trousers are versatile.
“If a lady goes to work, they work with flat sneakers and at night time you possibly can placed on a excessive heels for dinner or cocktails. In addition they look nice with a beautiful pair of summery opened-toed boots.” The enterprise is on-line and includes a fast questionnaire that lets you set up in seconds which physique form you’re. If you wish to purchase precisely the suitable match to your physique form, click on on shapemoda.com
This text was written by Useless this durigon